A saliva kit, then a conversation.
Neotrium reads the variants that change how the body handles food, alongside your bloodwork and your wearable. Then we sit down and read it with you.
Your potential, decoded.
Health is integrated. Healthcare isn't.
Your DNA, your bloodwork and your wearable are read by different people, if at all. Neotrium reads them together and tells you what to change: what to eat, how to train, what to take, when to sleep. Rawkure cooks the meals.
HomeNEO-OS score and wearable
- Cooked dailyDubai and Abu Dhabi
- 3 to 6 AM, or 6 to 9 AMYou choose the window
- Free 30-minute consultationWith a person, booked on WhatsApp
- The Neotrium appEarly access, rolling out now
"It's five out of ten."Mustafa Maghraby · Founder, Neotrium
One gene, one habit, one fix
The healthy breakfast is somebody else's.
Avocado and eggs is the textbook good breakfast. On Mustafa's DNA it scored five out of ten. Tap a breakfast to see what the reading changes.
APOA2
How saturated fat sits with the body
Some carriers handle saturated fat differently. The plate keeps the eggs, swaps the butter and halloumi for olive oil, and the score moves.
Sample readings for illustration. Your own report is read with you in the consultation.
How it works
Read once. Lived every day.
Your DNA does not change, so you only read it once. That one reading then shapes how you eat, how you train, what you take and how you sleep, for life. Rawkure cooks the meals every morning.
Every food, ranked against one body.
Salmon 9.8. Avocado 9.5. The foods that suit you rise, the ones that do not quietly drop off the menu. No list of rules to memorise.
Rawkure cooks it. You choose the meal.
Your plan arrives as real meals from the Rawkure kitchen, cooked the day you eat them. In the app you pick each meal from a menu already filtered to your biology.
Seven hours of sleep. The plate already knew.
Your wearable keeps feeding the plan. A short night or a heavy training day changes what the next breakfast should do, and the menu follows.
The Rawkure kitchen
Read by Neotrium. Cooked by Rawkure.
Most tests end with a report. Ours ends with a kitchen. Every Rawkure dish carries 40+ tags, so the same menu is swapped to your biology before you see it. In the app you choose from your version, and it changes when new bloodwork, your wearable or your specialist says it should.
Mariam Hourani and Mustafa MaghrabyRawkure kitchen · Neotrium
"A private chef for everyone."
Mariam Hourani, on the meal tagging system behind every Rawkure dish.
Grass-fed, wild-caughtNo seed oilsNo refined sugarGrade A kitchen
- CYP1A2Some carriers clear caffeine slowlyCoffee moves earlierBreakfast carries the morningEggs, greens, sourdoughDelivered 6 to 9 AM
- APOA2Changes how saturated fat sitsOlive oil in the panButter and cream come outWild-caught salmon, quinoaLunch, cooked that morning
- MTNR1BCarbohydrate handled differently at nightLighter carbohydrate at dinnerProtein and vegetables leadFree-range chicken, vegetablesDinner, with tahini
The founders
One reads your biology. One cooks to it.
Mustafa built the system that reads your DNA, blood and wearable together. Mariam built the kitchen that turns it into tomorrow's breakfast.
Mustafa Maghraby
Co-founder · Chief Systems Architect
"Your DNA is not your destiny. It is your instruction manual."
A family history moved Mustafa from building tech platforms to the place where biology and technology meet.
- Founded DUBZ, a tech platform acquired by Emirates.
- Architect of NEO-OS, which reads genomic, blood and wearable data as one picture.
- Builds data-driven products that grow.
Mariam Hourani
Co-founder · Precision Nutrition Architect
"We're no more guessing."
Mariam turned to food when her own family needed answers, then built a kitchen around what she learned.
- Founded Rawkure, the Dubai kitchen behind every meal.
- Built the 40+ tag system that swaps each dish to your biology.
- Certified in Nutrition Science (Stanford). Former VP of Growth at a technology aggregator.
The Neotrium app · early access, rolling out now
Your results, in your pocket.
Scan a plate, ask a question, see every food ranked against your own reading. Real screens from the app today.
Find your starting point
Three questions. Then a person.
Your answers go into a WhatsApp message to our team, so the consultation starts where you are.
From our members
Four members. Their words, not ours.
Reviews published on rawkure.com
Super happy with my personalized blueprint for life. I am more knowledgeable about myself and what I should eat and train.
This is the best food and service you will ever get. I can’t live without their meals, and it helped me understand my biology so much.
I’ve tried many meal plans in Dubai and honestly Rawkure is on another level… This is the 3rd month I am doing the plan and my aim is to continue for as long as possible.
Very happy with the food options, it didn’t make me feel like I am on a diet, so tasty.
Your turn
A free 30-minute consultation, with a person.
We walk you through the program and help you pick the right tier.
Book on WhatsAppPublished reviews from Rawkure DNA meal plan members, shortened for length. The full reviews are on rawkure.com.
Three ways in
Choose your depth. Each tier includes the one before.
All three start with your DNA. Book a free 30-minute consultation on WhatsApp. We walk you through the program and help you pick the right tier.
Nourish
The digital blueprint
AED7,999
One time
- DNA kit and analysisTaken once, used for life.
- Your DNA blueprintHow to eat, train, supplement and sleep, read from your genes.
- A specialist reads it with youYour results, then your plan.
- The Neotrium app, tailored to you12 months. Ask NEO-OS, food scores, wearable sync.
Energize
The 90-Day DNA Protocol
AED14,999
Or 4 × AED 3,750 with Tabby
Everything in Nourish, plus
- 90 days of Rawkure mealsCooked to your results, delivered daily in Dubai and Abu Dhabi.
- A menu swapped to your biology40+ tags on every dish. You choose from your version in the app.
- A plan that keeps movingUpdated when new bloodwork, your wearable or your specialist says so.
Optimize
Fully hand-held
AED29,999
One time
Everything in Energize, plus
- Epigenetic testingHow your genes are being expressed now, not only what you carry.
- Microbiome analysisYour gut, read alongside your DNA and bloodwork.
- Longevity sessionsBooked with our partner clinics.
- Hand-held, start to finishOne team coordinates every test, session and meal.
App access runs for 12 months, and stays on for as long as you keep a Rawkure meal plan.
All prices in AED and include VAT. The app is in early access, rolling out now.
Questions, answered.
Dubai and Abu Dhabi. Meals arrive between 3 and 6 AM, or 6 and 9 AM. You choose the window.
No. The protocol is delivered as food, cooked by the Rawkure kitchen to your results.
No. Neotrium is nutrition support alongside your clinician.
It is in early access and rolling out now. Everything on this page is filmed in the app as it is today.
It is free and takes 30 minutes, with a person from our team. We walk you through the program, what each tier includes and how the meals work, and answer your questions. Book it on WhatsApp.
Nourish if you want the blueprint and the app, and you cook for yourself. Energize if you want the plan cooked for you for 90 days. Optimize if you want the deepest read and a team that runs it all for you. Not sure? Book the free 30-minute consultation and we will tell you honestly.
Twelve months from the start. If you keep a Rawkure meal plan, it stays on for as long as you do.
Organised about everything. Now the plate too.
A free 30-minute consultation first. Then the kitchen starts.